Something special awaits the first 500 guests at the new Santa Monica Place on Friday, August 6: each of the first eligible 500 guests arriving at the 3rd Street entrance before the project's official opening will receive a free Santa Monica Place Gift Card, with dollar amounts ranging from $10 to $500.
The three-level, open-air Santa Monica Place opens with an exciting roster of retailers and restaurants, including Bloomingdale's, Nike, CB2, Louis Vuitton, Kitson, Juicy Couture and many more, plus the new Dining Deck with chef-driven restaurants and in indoor-outdoor food court – all with incredible views.
The Grand Opening Celebration, which begins at 10 a.m., stars KCRW's Jason Bentley and The Legion of Extraordinary Dancers, as seen on The Oscars and So You Think You Can Dance. The new retail and dining destination is located at 3rd Street and Broadway in Santa Monica, with other entrances located on 2nd Street, 4th Street and also on Colorado. Stores and restaurants will open immediately following the 10 a.m. Grand Opening Celebration.
The opening celebration kicks off a weekend-long set of special events, including: the launch of The Mannequin Collective (an art exhibit featuring the works of 100+ artists, designers, retailers and local cultural institutions), live bands, interactive art programs, and dance performances. One highlight is the first SunSets, where KCRW DJs will spin a live, happy hour soundtrack on the Dining Deck every Friday from 5-7 p.m.
“We're planning a great day full of special experiences – including this very limited gift card giveaway for the first 500 guests who arrive on Friday morning," said Adrienne DeVore, Senior Manager of Marketing for Santa Monica Place. Gift cards will be distributed to the first 500 guests in line at the 3rd Street entrance just ahead of the project's 10 a.m. opening.
**Edit - I received an email today with this information: KORS KASH Giveaway - Michael Kors will be giving away gift cards to the first 100 customers that enter the store on 8/6. Giftcards range from $10- $100 and one card with a $500 value.
*This limited, first-day sweepstakes is void where prohibited. No purchase is necessary. Entrants must be at least 18 years of age, residents of the US excluding Florida and New York and must be present to win, with a limit of one complimentary gift card per person. Gift Cards will be given at the entrance located off of Third Street Promenade at Santa Monica Place to the first eligible 500 in line at 7:30 am on 8/6/10. If there are not 500 eligible guests in line at 7:30 am, we will continue to give away the remaining Gift Cards until the earlier of (i) 9:30 am or (ii) when the 500 Gift Cards have all been given away. Official Rules are available at the entrance located off of Third Street Promenade at Santa Monica Place.